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The Human Side of AI Adoption: Lessons From the Field | Ganes Kesari - MIT Sloan Management Review

research_insightApril 14, 2026 9 min read
ai adoption change management

Editorial summary. This is our text summary of an article published by mit-sloan. Charts, figures, and the author’s full voice are at the original — read it there .

Editorial verdict

Practitioner wisdom. The insights on change fatigue and workflow integration are grounded in field experience. The advice is sound but relies heavily on anecdotal evidence rather than systematic research.

Executive summary

This article addresses the lag in AI adoption across traditional, non-tech industries such as construction, mining, and waste management. The author argues that human factors, rather than technical limitations, are the primary barriers to AI adoption in these sectors. Drawing from 15 years of field experience, the article identifies three key obstacles: AI appears inaccessible and threatening to workers, it seems to create additional work rather than reduce it, and the benefits don't justify the perceived costs. The author proposes three strategies for successful AI adoption: using familiar analogies to demystify AI, integrating AI into existing workflows rather than forcing new systems, and measuring success using metrics already tracked by stakeholders. The article emphasizes that successful AI adoption in conservative industries requires understanding human psychology and organizational context rather than focusing solely on technological capabilities.

guideRelevance: 7/10United States

Key insights

  • 1AI adoption challenges in traditional industries stem from human factors rather than technical limitations, including fear, change fatigue, and misaligned value propositions
  • 2Conservative industries often have stable legacy processes that have worked for decades, making workers skeptical of new technology that appears disruptive
  • 3The dichotomy in AI adoption exists between digitized, pro-technology industries and traditional sectors still using legacy systems and manual processes

Practical takeaways

  • Demystify AI by connecting it to familiar technologies people already use daily, such as smartphone facial recognition or social media recommendations
  • Integrate AI incrementally into existing software systems rather than implementing completely new workflows or platforms

References

  1. American Transportation Research Institute (2024).American Transportation Research Institute report on driver-facing cameras.
  2. Deloitte (2025).2025 executive survey on AI strategy and ROI.

Source & Provenance

Verified
Publisher / Source

mit-sloan

Author

Not specified

Publication Date

April 14, 2026

Article Type

Practitioner Guide

Geography

United States

Content Type
Research Insight
Original Source

Original source metadata is preserved. AI analysis is generated separately.

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